The Devil Eye is our most popular lure, and features a big bold eye that fish "lock" on to. The unique barbed tail creates a lot of fluttering motion as the lure moves through the water.
Flappin Devil
We made this lure for one purpose - to catch lots of Redfish. This is the easiest lure to use, just cast and retrieve and the paddle tail will do all of the work.
TruLoc Jigheads
Tired of your lures tearing up quickly? Our TruLoc Jigheads feature a special spring that gets a tight grip on your lure from the inside to make them last longer and prevent tearing.