Recent posts about fishing lures, news, tips and more

Meet our newest addition - The Flappin' Devil

We would like to introduce you to the newest member of the Brown family, the Flappin' Devil. This special lure has been in the works for more than a year now. We have taken our time to make sure everything on it worked just right, from the tail acti...

Flappin' Devil - The Devil Eye : Reinvented

The Flappin' Devil is the first new product of the year for us to release. It's an idea we've been tinkering, designing, and developing for the past 6 years. In the early stages we knew that something with a paddletail would be very beneficial to ...

Designing a new fishing lure

With the Flappin' Devil coming out soon we wanted to share with you a little bit of how we create a new lure from scratch. Most people don't realize just how much time, effort and energy goes into creating a new fishing lure. For each lure that hits the shelves, we have probably gone through a dozen or more prototypes and variations to get everything just right.

Nueces Bay Fishing Report from Capt Caserta

With the below normal temps. this season has come below normal water temps. We found nice big trout in the mud and shell of Nueces bay. I know this in itself is not a news flash but where they were is. The trout where well away from the shell reefs d...

New Products - What do you want to see?

If you are on our mailing list you might have seen a mention about our new lure coming out soon (and if you aren't then sign up here, don't miss out on cool stuff like this). This lure has us all excited because it's our first real entrant into the redfish and tournament fishing world. As we get closer to the release date we will be posting more photos, videos and other cool tidbits, but for now we were hoping to get some feedback from you. What would you like to see us make next?